Website Redesign & Webflow Development
Background and Goals
This project involved the end-to-end redesign and development of the Find My Apartment website, from initial UX exploration in Figma to final implementation in Webflow. The goal was to improve user experience and create a conversion-focused website that balances user needs, business goals, and technical feasibility.
Figma
Wireframing, high-fidelity mockups, reusable design system. Components, typography, color styles, modular layouts.
Webflow
Primary website builder and CMS. Translation of Figma designs into responsive, interactive pages without custom coding.
Webflow CMS
City-specific content managed dynamically; multiple city pages using the same design structure.
Custom interactions
Custom code in Webflow to enhance engagement without compromising performance. Webflow Hosting for SSL and CDN.
Approach, Architecture &
Key Decisions
The solution balances user needs, business goals, and technical feasibility for a conversion-focused website.
Modular sections and reusable components in Figma were mirrored in Webflow for scalability and maintainability. Conversion-first homepage experience and clear user flows supported business goals.
Outcomes & Impact
Outcomes & Impact
Conversion-first
Homepage and key flows designed for conversion. Solutions aligned with requirements and user research.
Extensions / Future Work
Forms & conversion
Progressive or multi-step form flows to reduce friction and improve completion rates.
Artifacts & Visuals
Your satisfaction is our top priority. Reach out to us and let's start a conversation
